well nothing new in that, but one wonders why the barber or his place has not been used as a route to give out messages. people wait for their turn, listen to radio or TV and also talk to him. ( shall we say listen to him, with razor in his hand I will not take chances). Sounds great place for some product placement. Financial products, new mobile launches and if I am to look into his DNA just the right person for a word of mouth campaign. ideas dont come for free Bigwords a word of mouth agency is already into it. log on to bigwords.in and find out.
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